Candidate experience seems to be a topic that is being discussed more and more. This makes sense because the market for talent is getting increasingly competitive. As the competition increases, companies will have to step up their game if they want to effectively compete. When I say “candidate experience”, I am talking about everything from applying through the entire life-cycle of the hiring process. Obviously not all candidates make it as far in the process, and most of the

Let’s face it. Competing for talent is tough no matter what business you are in. The market is extremely competitive. Small businesses and non-profits can face even bigger challenges when it comes to competing for talent. There are realities these companies must face in terms of budget constraints, cash-flow, advancement opportunity, and resources available. A small startup company is not going to have the resources to invest in their people like a large, well-established com

Are you living up to your employer branding? This is an important question for businesses to ask. A lot of times when people hear “employer branding”, their minds immediately go to how they are marketing their business to prospective talent. This is very true, but how you are marketing yourself goes beyond images and words on your website and job posting. You can go all out and invest a lot in your employer branding campaign and marketing strategy, but there has to be substa